Get the agency you want

My name is Chris Barrington and I support agency owners and their teams to build a more profitable, respected, confident and saleable business. And a more enjoyable one. That’s a tough task. I should know, because I spent ten years thinking - and doing - the same things as many agency owners, only to find I’d built a business that I neither enjoyed or provided the lifestyle I aimed for. It took two years of unthinking to turn that generalist design agency into the expert consultancy I wanted. In doing so my small team and I created one the UK’s most creative and profitable employee engagement businesses.

I work across many aspects of agency life from positioning, new business development, process, pricing, and exit strategy through to content creation, better briefing, project strategy and creative thinking.

  • My mission is to challenge and inspire agency owners to build a better business - and a better life - often by doing things differently.

  • My vision is to help shift the balance of power in the client-agency relationship in your favour.

  • My approach is rooted in the belief that conventional wisdom tends to produce conventional results.

Unlike most business consultants, I don’t offer a theorist’s view from the outside, but a practitioner’s view from the inside. I preach what I practiced. For a daily rate you get my experience and expertise to help make the changes, meet the challenges and seize the opportunities in front of you (or create them).

“By not making the decisions that I needed to make I didn’t create the agency that I could create. Instead I remained in my comfortable me-too ordinariness. Unresistant. Achieving far less than my potential.”